Sampath Bank Continues to Promote the Habit of Reading in Partnership with Big Bad Wolf as the ‘Official Banker’

Sampath Bank joined hands with one of the country’s most anticipated mega book sale events, Big Bad Wolf Online Book Sale, yet again. This partnership is part of the Bank’s continued efforts to promote the habit of reading and nurture a new generation of readers by making books more affordable and accessible.

 

The Big Bad Wolf Online Book Sale is being held online this year too due to the COVID-19 pandemic. Book lovers across the island can avail themselves of discounts of up to 90% as well as a host of other benefits when making their purchases on www.bigbadwolfbooks.lk from 5^th to 12^th May, 2021.

 

Coming in as the event’s Official Banker, Sampath Bank seeks to help readers make the best of the massive discounts on offer and purchase their favorite books through its ‘Read now and pay later with SampathCards’ initiative.

 

Sampath Mastercard and Visa Credit Cardholders can obtain 03, 06 and 12 months, 0% interest instalment plans on transactions of Rs. 10,000/- and above made on www.bigbadwolfbooks.lk. Paying for their purchases with their Sampath Mastercard and Visa Credit Cards, they simply need to call 011-2-300-604 to convert the transaction into their desired instalment plan.

 

“We are delighted to extend our longstanding partnership with the Big Bad Wolf to this year’s Big Bad Wolf Online Book Sale,” said Darshin Pathinayake, Head of Card Centre, Sampath Bank PLC. “Going beyond delivering value to the nation through our innovative financial solutions, we seek to play a larger, more active role in society. We firmly believe that nurturing the habit of reading will help stimulate the minds of all Sri Lankans, especially our younger generation, and broaden their horizons. In line with this, we will continue to support events such as this that make books more affordable and accessible.”

 

Launched in Kuala Lumpur, Malaysia, in 2009, Big Bad Wolf has come to be known as the World’s Biggest Book Sale. Since then, it has gone global, touring 34 cities in 12 countries including Cambodia, Indonesia, Myanmar, Pakistan, the Philippines, Sri Lanka, South Korea, Thailand, Taiwan, and the United Arab Emirates.

 

Sampath Bank is a 100% local bank that has deeply rooted itself in the lives of the people of Sri Lanka. Established in 1987, the bank has become a state-of-the-art financial institution that continues to be a market leader today thanks to its constant innovation and customer focused approach to business. It has introduced many firsts to the Sri Lankan banking sector including introducing ATMs to Sri Lanka, extended banking hours and slip-less banking to name a few. The Bank continues to steadily transform itself into a technology-driven financial services provider while upholding our traditions and values.

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